Reviewing the different extended content label options and what they're used for.
The term extended content label is an umbrella term for a variety of label constructions that range from peel backs to peel offs. Let's dive into them!
This is a label that has information included on both sides and a re-attachable adhesive, allowing you to peel away the layers and re-affix them afterward, making the label look untouched. It's an easy and re-sealable option that allows for additional content without the unattractive and tiny text, while ensuring the information is still present.
Where do we see these?
Peel back labels are most commonly used in the nutraceutical and cannabis space due to the various regulations companies must adhere to.
Peel back basics. This is the need to know on all the various type of peel backs available:
- (Standard) 2 layer: This is the standard! A go-to so to speak that has 2 printed areas with all content facing up.
- (Double-sided) 2 layer: This label has 3 printed areas. The top peelable layer is double sided and the bottom layer has face up content.
- 3 layer: Similar to the double layer, this label has 3 printed areas, but with this label they are all face-up.
Peel Off/Peel Away/Peel and Reveals
A peel-away label has a snazzy top layer that can be easily removed and applied to other surfaces. It is essentially a multi-layer label that uses an easy release, enabling easy peel-off capabilities.
Reminiscent of the sticker sheets we all had as kids, a peel out is a print label with adhesive on one side, allowing it to be easily removed. In its place is a cut out of the part that peels out, leaving a visible shape in the label.
Extended content labels in all forms offer flexibility and customization, and while they all have pros and cons, what's best for you will ultimately depend on your brand and label goals.